Media Today Play A Powerful Role

Media in simple words means technology which in intended to reach out to the target audience, media is source of information, entertainment, advertisement and marketing to everyone across the globe. That's the reason we could say, media plays very powerful role.

Mainly, there are three types of media i.e. 

1)Print Media

2)Broadcast Media and 

3)Internet

(1) PRINT MEDIA

This is the cheapest source, which could be afforded by anyone. Newspapers, Magazines, Books and Journals are the types of print media. It is also called traditional media. At ancient time, also people were getting informations by these methods or get informed. Even today, in remote areas or most hilly areas, newspapers are the source to get information but, it's one noticeable importance is these are printed in various local languages.

(2) BROADCAST MEDIA

It includes Radio and Television. These are not only the source of informations but also the source of entertainment. Distribution of content and information through audio and visuals, attracts the people more. So, television is most popular media.

(3) INTERNET

With high speed i.e. 4G and digital technology, the internet has taken over all other medias. E-mails, Websites, Blogs, Vlogs and E-books, Youtube, Twitter etc. are the varios types of internet media.

NOW, QUESTION IS HOW MEDIA PLAYS A POWERFUL ROLE?

Firstly, I would discuss about entertainments a very crucial part of our life. So, people used to watch T.V. Serials, songs, films or reality shows to enjoy their #METIME or FAMILYTIME. Children love cartoons and senior citizens love Bhajans or Spritual talks. So, I can say, it considers all kind of person and all categories of age group.

Now, I will discuss about the core part of media i.e. Informations, as media is very powerful and daily life necessity so it creates direct impact on person's thought.

There are few media houses, which are showing accurate informations to people of the country or state.

And govt. is responsible to do not curb their powers and duties. Let, them free to exchange their informations. Because media is one of the important pillar for development of a nation.

Now, most important topic- drawbacks of media houses and people mis-using it and sharing inaccurate informations. They are biased and delivering what they want to, not what had happened? 

CONCLUSION

Media is just a bidge between a lay citizen to the govt. of a country. It need to be unbiased and show right informations. Do not mislead people, otherwise it's essential part of our daily life.

 I can give eg. of current crises of Global Pandemic; Covid-19, In this case, Media is playing a crucial role in between govt. and public.